Category Archives: Medical Device Marketing

DevicePharm VP Christine Horton was a featured participant in a panel focused on leading and negotiating at “Women’s Executive Network Leadership Conference” sponsored by AdvaMed.

DevicePharm VP in Women’s Leadership Conference

Articles, Medical Device Marketing

On June 20, 2017, DevicePharm was represented with a featured group of business leaders in the “Women’s Executive Network Leadership Conference” sponsored by AdvaMed. The event, held in Boston, included an amazing group of medical device leaders. The attendance, which set a new event record, included participants ranging from large medical device organizations to emerging tech companies.

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micro-invasive

Sonex Health Completes First Surgery for Micro-Invasive Treatment of Carpal Tunnel Syndrome

Medical Device Marketing, Press

On February 22, 2017, Sonex Health announced the successful completion of the first ultrasound-guided carpal tunnel release procedure in the United States using the SX-One MicroKnife™. The SX-One MicroKnife™ is an ultra-low profile surgical device that allows physicians to perform Micro-invasive carpal tunnel release (CTR) surgery through a single micro-incision (4-5 mm) using ultrasound guidance.

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7D Surgical

7D Surgical Announces Regulatory Milestones

Medical Device Marketing, Press Release

7D Surgical announced today that it has received both 510(k) clearance from the U.S. Food and Drug Administration (FDA) and a medical device license from Health Canada enabling the North American commercial launch of its innovative Machine-vision Image Guided Surgery (MIGS™) system for spine surgery, the 7D Surgical System. This breakthrough system is designed to simplify and speed up surgical workflow, increase surgeon control, eliminate intraoperative radiation, and deliver exceptional value.

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DevicePharm

Medical Device Marketing Through the Eyes of Your Customers

Marketing Strategy, Medical Device Marketing, Medical Marketing

Every medical marketer wants to know one thing, “What are my customers thinking?”. On November 10, 2016, DevicePharm and Medical Alley will co-host an event designed to answer that very question. Titled ‘Medical Device Marketing Through the Eyes of Your Customers’, this event will feature a panel that includes surgeons, interventionalists, and hospital and practice executives from the Twin Cities area.

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