Pharma marketing is a crowded business… With hordes of hungry reps offering a bewildering variety of products to docs who are ever-harder to reach, pharmaceutical marketing strategies quickly bear fruit or perish.
As you develop marketing plans for any medical device, be sure to utilize a multi-pronged approach that encompasses both traditional web-based elements and interactive social media components into your strategy.
It’s not often that physicians, surgeons, researchers, academicians, nurses, patients, community leaders, and medical industry executives can all gather together to celebrate a common cause. Thankfully, in Orange County, this occurs frequently.
At a recent BioNJ conference in Princeton, New Jersey, Steve Burrill, CEO of Burrill & Company, observed that there were now over 6 billion cell phones in use around the world.