On June 20, 2017, DevicePharm was represented with a featured group of business leaders in the “Women’s Executive Network Leadership Conference” sponsored by AdvaMed. The event, held in Boston, included an amazing group of medical device leaders. The attendance, which set a new event record, included participants ranging from large medical device organizations to emerging tech companies.
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DevicePharm co-sponsored, along with Medical Alley Association, an interactive panel titled “Medical Device Marketing Through the Eyes of Your Customers”. The event, held on November 10 at the new U.S. Bank Stadium in Minneapolis, was hosted by DevicePharm CEO, Clay Wilemon, and was an overwhelming success.
Every medical marketer wants to know one thing, “What are my customers thinking?”. On November 10, 2016, DevicePharm and Medical Alley will co-host an event designed to answer that very question. Titled ‘Medical Device Marketing Through the Eyes of Your Customers’, this event will feature a panel that includes surgeons, interventionalists, and hospital and practice executives from the Twin Cities area.
SkylineDx debuted its new MMprofiler™ with SKY92 campaign this year during the European Hematology Association conference in Denmark. MMprofiler with SKY92 enables physicians to quickly and confidently identify high-risk multiple myeloma patients.
Each year we unleash the creative beast in the DevicePharm team in a no-holds-barred Gingerbread House contest. Art directors and accountants, writers and editors, animators and account executives; everybody gets to build the gingerbread house of their dreams. And, as the winning categories indicate, some of those dreams are sweet and others may be best classified as nightmares.
Bausch + Lomb is an iconic brand with both consumers and eye care professionals. The company launched their new Bausch + Lomb Surgical corporate campaign at the 2015 ASCRS meeting in San Diego. This campaign reflects an expanded portfolio of differentiated technologies and services for ophthalmic surgeons.
Medical device and pharmaceutical companies spend billions of dollars each year trying to reach, educate, and influence physicians and surgeons. In the past, it was easy – just send a sales rep to the office, take lunch, and tell the physicians and staff about your product.
DevicePharm is honored to once again be named one of the Top 100 Medical Marketing Agencies by Medical Marketing & Media (MM&M). Each year, MM&M, a monthly business publication serving healthcare marketers, announces the top 100 medical marketing agencies based on estimated revenues.
There is a community of women leaders emerging in the field of ophthalmology that is becoming increasingly connected and collaborative. Ophthalmic Women Leaders (OWL) is a non-profit organization that is helping to facilitate this growth by focusing on developing women leaders in the opthalmic space to advance innovation and patient care. DevicePharm’s Vice President, Katherine Wiseman, serves as OWL’s Communications Committee Chair and has been critical in helping to define the organization’s renewed mission, vision, and values, and communications strategy moving into 2015.
DevicePharm’s CEO and Chief Strategy Officer, Clay Wilemon, was interviewed on the Greater MSP Business Show by host Cyndy Brucato regarding the recent expansion of the company to the Minneapolis-St.Paul area.